EA To Buy Codemasters For $1.2 Billion Darryn Bonthuys Electronic Arts has announced that it has made an offer to acquire racing game developer Codemasters for $1.2 billion. Back in November Take-Two Interactive made an offer of $994 million, which would have added racing franchises such as Dirt, Dirt Rally, and F1 to its library of games. EA's announcement was initially revealed by Sky News and officially confirmed this week. The Codemasters board of directors has approved the bid, saying that EA's experience in creating live service games and its wealth of resources will allow EA to dominate the racing game genre once the company adds the various Codemasters studios to its collection. "With the full leverage of EA's technology, platform expertise, and global reach, this combination will allow us to grow our existing franchises and deliver more industry-defining racing experiences to a global fan base," EA CEO Andrew Wilson said. Continue Reading at GameSpot https://ift.tt/eA8V8J
Electronic Arts has announced that it has made an offer to acquire racing game developer Codemasters for $1.2 billion. Back in November Take-Two Interactive made an offer of $994 million, which would have added racing franchises such as Dirt, Dirt Rally, and F1 to its library of games. EA's announcement was initially revealed by Sky News and officially confirmed this week.
The Codemasters board of directors has approved the bid, saying that EA's experience in creating live service games and its wealth of resources will allow EA to dominate the racing game genre once the company adds the various Codemasters studios to its collection.
"With the full leverage of EA's technology, platform expertise, and global reach, this combination will allow us to grow our existing franchises and deliver more industry-defining racing experiences to a global fan base," EA CEO Andrew Wilson said.
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