Amazon Games Boss Reacts To Past Struggles Eddie Makuch Retail giant Amazon has been in the business of video games for a long time, but the company's track record has been less than excellent, with games like Breakaway, Crucible, and a Lord of the Rings MMO getting canceled, and big-name developers like Kim Swift and Clint Hocking leaving the company. While Amazon has struggled, Amazon Games boss Christoph Hartmann, a former 2K executive, believes the company's best days are ahead of it. Hartmann said Amazon's video game development ambitions are like climbing a mountain. Those who climb Everest don't usually get all the way there on their first try. "Let's say you need four years for a game's development. You also have to build a team and that can take two years, so already it's six years. And then if you're going to try and climb Mount Everest on the first try, you might not make it to the top--you go to base camp one, base camp two, until you're ready to climb all the way up. So you have to add time for that," Hartmann told GI.biz. Continue Reading at GameSpot https://ift.tt/eA8V8J

Retail giant Amazon has been in the business of video games for a long time, but the company's track record has been less than excellent, with games like Breakaway, Crucible, and a Lord of the Rings MMO getting canceled, and big-name developers like Kim Swift and Clint Hocking leaving the company. While Amazon has struggled, Amazon Games boss Christoph Hartmann, a former 2K executive, believes the company's best days are ahead of it.

Hartmann said Amazon's video game development ambitions are like climbing a mountain. Those who climb Everest don't usually get all the way there on their first try.

"Let's say you need four years for a game's development. You also have to build a team and that can take two years, so already it's six years. And then if you're going to try and climb Mount Everest on the first try, you might not make it to the top--you go to base camp one, base camp two, until you're ready to climb all the way up. So you have to add time for that," Hartmann told GI.biz.

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