How to reclaim your personal information from data brokers

"If you're not paying for the product, you are the product." The quote, which has cirulated in some form other the other since the 1970s, is vastly overused in today's internet world, but distills a complicated reality into a simple principle: data is extremely valuable today and many businesses are after it. Social media companies are among the most voracious collectors of user data, mainly via targeted ads. Data brokers,however, are not so different, as they painstakingly collect information and sell or trade cumlative data to the highest bidder.

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Alessandro Mascellino

"If you're not paying for the product, you are the product." The quote, which has cirulated in some form other the other since the 1970s, is vastly overused in today's internet world, but distills a complicated reality into a simple principle: data is extremely valuable today and many businesses are after it. Social media companies are among the most voracious collectors of user data, mainly via targeted ads. Data brokers,however, are not so different, as they painstakingly collect information and sell or trade cumlative data to the highest bidder.

https://ift.tt/dvB2OQD June 24, 2022 at 12:09PM